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Rich Staats

Rich Staats

A Principled Life

Rich Staats
July 2007

Spend some time with Rich Staats, head of MITRE's Operations Research and Systems Analysis (ORSA) department, and the subject of principles is bound to come up—the Perrin, Stafford, and Petersen principles, to be exact. But don't look for these three rules—which Staats applies to his work and just about every other area of his life—in any management textbook. He crafted them himself from lessons he learned from three experts in the field of his favorite hobby: card and board game design.

Staats's involvement in the game design world began with beta testing games in the late '70s, and he soon graduated to creating his own games for fun. While earning his Ph.D. in electrical engineering and computer science as a Hertz Fellow at MIT, he also taught undergraduate-credit courses in world design for gaming and in developing non-point-of-view characters. Last year Staats published Khymir, a game he developed with author/illustrator Mark Rogers, whose fantasy novels include Zorachus and The Nightmare of God. Along the way, Staats met the three men who would inspire his principles.

"Steve Perrin has designed all kinds of games over the years, and he's very much about consistency and details," Staats says. "So the Perrin Principle is to be consistent and analytically rigorous." In the ORSA department, which uses advanced analytical methods to help sponsors make better decisions and build more productive systems, the principle means that all work should have reproducible mathematical and scientific results.

The second principle is based on the game design work of Greg Stafford. "He is all about imagination and giving people a unique experience," explains Staats, "so the Stafford Principle is to offer something unique." In the context of ORSA's work, this means applying a specialized set of skills and creative perspectives to sponsors' problems.

The final principle refers to Sandy Petersen, the designer of numerous role-playing games who went on to become the chief designer of the Doom computer game. "He says no matter what you do, have fun doing it," explains Staats. At work, he applies the Petersen Principle by finding ways to make sure people enjoy their jobs, as when he instituted a department mascot, the ORmadillo.

"I'm wildly consistent about the principles, so they've been very effective," he says. "I think about them as three spokes on a wheel. If they're in balance, things roll around rather nicely."

Baghdad Bound

Seeking a different career path than those available in the agricultural community where he grew up, Staats entered the U.S. Military Academy at West Point, where he first studied operations research and systems analysis. He began his career as an Army officer in 1984 and served in a variety of positions, including battalion commander. Staats then transferred to the Army Reserves to work on his Ph.D. After graduating in 1994, he worked on transportation modeling at the Virginia-based Logistics Management Institute before joining MITRE in 1997 to work on projects for the Assistant Secretary of Defense for Command, Control, Communications, and Intelligence.

On September 11, 2005, Staats's Army Reserve unit mobilized for service in Iraq. Once in Baghdad, then-lieutenant colonel Staats served as both commander of the 9th LOG Camp, Post, Station Headquarters and as Iraqi Security Force Support Director for the Multi-National Corps-Iraq. His responsibilities included helping the Iraqi Security Forces with everything from acquiring building materials to solving power generation issues to training logistical personnel.

To help bridge the culture gap, Staats studied the Quran, learned Arabic proverbs, and, of course, invited his Iraqi colleagues to play board games. "I had a chance to interact with the Iraqis on a daily basis. It was really a once-in-a-lifetime experience," he says.

Staats's management principles also traveled with him to Iraq, where he realized they could help him quickly get incoming personnel working toward the same objectives. Using the principles, he developed a series of goals and methods for measuring success and began briefing everyone from four-star generals to the Iraqis. "Seeing people start to move in the same direction was very gratifying," he says.

Staats' approach was so well regarded that since his return home, the Department of State has asked him to train future Iraqi Provincial Reconstruction Teams about the role of the military in Iraq and approaches that work well with Iraqis.

Back at MITRE

Despite the success of the mission, the deployment was incredibly difficult for Staats, a full-time single dad, because it meant leaving his three teenage children in the care of a patchwork support network of friends. Staats was overjoyed to return home to his family in November of 2006 after 13 months in Iraq. "It was a wonderful assignment, great from a professional standpoint," says Staats, "but for my family's sake, I would really prefer not to go back if I don't have to."

Staats returned from Iraq with a bronze star for actions in combat and has since been promoted to the rank of colonel. And he quickly jumped back in the saddle at MITRE, where he is—true to the Stafford principle—applying his unique perspective as an Iraq veteran and an ORmadillo to MITRE's work.

"Your company is supposed to offer you similar employment upon return from military service," he says. "But MITRE went not just the extra mile but the extra marathon and kept my position open for me. So I came back to my beloved ORmadillos, ready to work with the world-class folks here on issues salient to national defense."

—by Rachael Morgan


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